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Alchemist's diaries

Welcome to our world. This is where you can learn, discover and explore a world beyond alcohol. We share our research, findings and explore pleasure, trends, recipes and the people we meet along the way.

  • An interview with Alex Jump: Beverage consultant, F&B industry advocate & co-founder of Focus on Health
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    An interview with Alex Jump: Beverage consultant, F&B industry advocate & co-founder of Focus on Health

  • 5 romantic bars and restaurants in New York City
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    wellbeing

    5 romantic bars and restaurants in New York City

  • 5 tips you need for Sober October 2023
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    wellbeing

    5 tips you need for Sober October 2023

  • Why different generations are drinking less: Interview with daughter and father, Eleanor and Mark Hoath
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    people wellbeing

    Why different generations are drinking less: Interview with daughter and father, Eleanor and Mark Hoath