Impact
report

As a company it has been our mission from day one to create products that can help people reduce alcohol consumption.

However it was also our goal to go beyond alcohol reduction by addressing the positive mental wellbeing that mood altering drinks can provide.

Alcohol alternatives
available to all

10M

Units of alcohol
avoided to date

4.5/5

Avg. product
rating

1200

Stockists
in 2 continents

+40

Awards won
across the range

Proud to be a B Corp

Nobody's perfect, but we're committed to getting better — environmentally friendly methods, reputable producers, made in the UK, and taking care of our team, customers and partners.

99%

Plastic free
packaging

100%

Vegan &
cruelty-free

CertifiedB-CORP

Listed in theWORLD'S BEST BARS

Non-GMO ProjectVERIFIED

Clinically approvedINGREDIENTS

Our suppliers

We never compromise on quality and source form the best. High-grade functional ingredients grown by the most innovative and ambitious cultivators.

Tregothnan

Charles Faram

Rare Tea Co.

Waykana

Sharing
knowledge

We have published a peer reviewed paper with Frontiers in Nutrition on the beneficial effects of myrcene, a compound found in hops, which has been viewed more than 120,000 times and cited by 86 other published scientific studies. This makes it in the top 1% performing publications on the platform.

Read the paper

Out with the old, in with
the new (and improved).

A new bottle, made on the same line we already use - lighter, recycled, locally produced. Reduces our carbon footprint, our miles, and the cost of getting beautiful bottles to your shelf.

14%

Energy reduction
needed for production

1,200KG

CO₂ reduction
per year

52%

Recycled glass
in every new bottle

77%

Road-mile reduction
shipping bottle to bar

90G

Lighter per bottle
vs previous design